The 135 Challenge Blog

Today’s coverage of women’s sports lacks depth and development. We’re missing the narrative. We’re missing the characters. We’re missing the whole story.

 
1.png

Sports coverage needs dynamic characters.

People who love sports love more than just the game. We follow athletes and teams because we can follow the storylines. We know and identify with the characters.

  • Tom Brady, an underrated underdog turned top dog.

  • LeBron James, the redeemed king.

  • Cristiano Ronaldo — hero or heel?

2.png

But most people don’t know the characters in women’s sports.

Media coverage of women’s sports is so slim and surface-level that unless you are already a superfan, you probably don’t know much about even the top women athletes in the world.

Without developing the characters and narrative, it’s almost impossible for the average sports fan to become invested in the stories, the characters, and the narrative of the athletes and their teams.

 
3.png

With the 135 Challenge, I’m trying to change that.

For the next 135 days, I’m spotlighting one important woman in sports every damn day while training for the Badwater 135 mile race.

Many of these women inspire me, and I believe that if you knew more of their stories, they’d inspire you too.

My goal is to tell you who these athletes are—their athletic accomplishments & character archetypes—so you follow their stories, long after my race is run.

March 7th - July 19th, 2021

135 Badass women & 135 days of training for the Badwater 135.

While training for this year’s Badwater 135 footrace, I’m spotlighting 135 women in sports.

You better recognize.

Abby Wambach - The Mentor
the mentor Kelaine Conochan the mentor Kelaine Conochan

Abby Wambach - The Mentor

Day 135/135. Abby Wambach is the all-time leading scorer of the USWNT. But because of her commitment to mentoring up-and-coming players, her impact on the pitch continues, even after her retirement.

Read More
Julie Foudy - The Mentor
the mentor Kelaine Conochan the mentor Kelaine Conochan

Julie Foudy - The Mentor

Day 125/135. Julie Foudy is more than a soccer player. More than a broadcaster. She has been a trailblazer and a leader in the fight for gender equity, paving the way for more girls and women in sports.

Read More
Mia Hamm - The Hero
the hero Kelaine Conochan the hero Kelaine Conochan

Mia Hamm - The Hero

Day 103/135. Mia Hamm was a household name before there was even a pro soccer league for her to play in. A hero of the USWNT, a winner on and off the field, and now a pro sports owner. Total hero.

Read More
Debinha - The Rising Star
the rising star Kelaine Conochan the rising star Kelaine Conochan

Debinha - The Rising Star

Day 95/135. Who is the future of Brazilian soccer? One answer, one name: Debinha. The North Carolina Courage’s young midfielder has the skill, speed, and an advanced understanding of the game, making her already one of the best players in the world.

Read More
Sarah Fuller - The Orphan
the orphan Kelaine Conochan the orphan Kelaine Conochan

Sarah Fuller - The Orphan

Day 88/135. Sarah Fuller may seem to have been plucked from obscurity to become the first woman to play football in a Power Five conference. But before all of that, she was already an SEC Champion.

Read More
Lindsey Horan - The Rebel
the rebel Kelaine Conochan the rebel Kelaine Conochan

Lindsey Horan - The Rebel

Day 80/135. When coaches at Paris Saint-Germain were more concerned with looks than results, that’s when Lindsey Horan took matters into her own hands, headed to the USWNT, won a World Cup, and every title available for Portland Thorns FC.

Read More
Becky Sauerbrunn - The Leader
the leader Kelaine Conochan the leader Kelaine Conochan

Becky Sauerbrunn - The Leader

Day 75/135. Becky Sauerbrunn is the anchor of the defense for both the USWNT and the Portland Thorns. Known as the moral compass, it’s no surprise she was just chosen as team captain heading to the Summer Olympics.

Read More
Lynn Williams - The Flash
the flash Kelaine Conochan the flash Kelaine Conochan

Lynn Williams - The Flash

Day 66/135. Lynn Williams has won both the Golden Boot AND MVP awards in the NWSL. She’s one of the most exciting up-and-coming players for the USWNT. What sets her apart? She’s the fastest player in the game.

Read More
Sam Kerr - The Magician
the magician Kelaine Conochan the magician Kelaine Conochan

Sam Kerr - The Magician

Day 61/135. Sam Kerr is an international phenom. She’s only 27 and is already a 2x NWSL Player of the Year, 2x International Player of the Year, and captain of Australia’s national team. She’s pure magic.

Read More
Crystal Dunn - The Mentor
the mentor Kelaine Conochan the mentor Kelaine Conochan

Crystal Dunn - The Mentor

Day 46/135. As a player, Crystal Dunn has BEEN one of the top players on the USWNT and in the NWSL. As a Black woman, she is stepping into her power, becoming a vocal leader on the team and as an advocate for racial justice.

Read More
Sam Mewis - The Rising Star
the rising star Kelaine Conochan the rising star Kelaine Conochan

Sam Mewis - The Rising Star

Day 39/135. Sam Mewis might just be the best soccer player in the world right now. As a midfielder, an elite passer, and one of the tallest bodies on the pitch the Tower of Power controls the flow of the game and her destiny.

Read More